CAYAD Postcard Campaign

Sharing the impact of alcohol harm in the community directly to the Minister of Justice should be accessible – all voices matter when it comes to preventing and reducing alcohol related harm. Alcohol is no ordinary commodity yet is it the most glamourised and socially acceptable harmful drug in society.

Community Action on Youth And Drugs (CAYAD) created a digital postcard campaign as a vehicle for rangatahi and community to share in soundbite form their experiences of alcohol related harm and what changes they want to see.

In December 2021, CAYAD posted 115 postcards directly to the Minister of Justice. Our postcard kaupapa is still live and we encourage communities to use this as an opportunity to have their voice heard – if a return email or address is given, the Minister acknowledges the kōrero.

Image design credit: Tee Simpson. Article and images supplied by CAYAD.